Digital Marketing Analyst Information Technology (IT) - Lake Forest, IL at Geebo

Digital Marketing Analyst

It is our people behind life's passions who will make the big difference.
If you are interested in becoming part of a company that delivers market leading products, driving your own career and working with brands committed to active lifestyles, then you've found your fit.
Have what it takes? Join us.
Digital Marketing Analyst Brunswick is seeking a highly analytical and data-driven analyst to join our team.
The successful candidate will be responsible for providing actionable insights and recommendations to support marketing initiatives and drive business growth.
The role will require a deep understanding of marketing data and the ability to apply statistical methods and data analysis tools to derive insights from complex datasets.
Responsibilities Data blending, modeling and visualization in Power BI Provide data-driven insights on the complete customer lifecycle, identifying points of friction and have a voice in recommended solutions Maintain Key Performance Indicators (KPIs) for all levels, from executive dashboards through detailed reports Analyze marketing data using Adobe Analytics and Google Analytics to provide customer insights to support data-driven business decisions Apply user session tracking for improved User Experience (UX) insights Maintain awareness of competitive information and industry trends to provide context of website performance Work with Brunswick's Advanced Analytics team to enable predictive and prescriptive analytics Qualifications At least two years of professional experience (or equivalent) involving data mining, analysis, and reporting Working knowledge of statistical concepts that impact the accuracy of data analysis (for example:
significance testing, sampling methodologies, and using sample weights) Experience reviewing, cleaning, and structuring data for analysis; experience with advanced analytical techniques, such as regression and cluster analysis, a significant plus Proficient with Python, SQL and familiarity with other programming languages a plus Data visualization experience in Power BI a significant plus Extreme attention to detail and a passion for using data to inform and influence Strong written and oral communication skills and ability to effectively convey complex and data-related concepts to a variety of technical and non-technical audiences Excellent time management and organizational skills High degree of flexibility and maturity, with the ability to work independently and collaboratively with others at varying levels of seniority within and outside the organization Entrepreneurial spirit with the desire to work in an innovative, fast-paced environment We recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job.
If your experience is close to what you see listed here, please still consider applying.
Diversity of experience and skills combined with passion is a key to innovation and inspiration.
Therefore, we encourage people from all backgrounds to apply to our positions.
Please let us know if you require accommodations during the interview process.
Equal Opportunity Employer:
Minorities/Women/Protected Veterans/Disabled EEO is The Law - click here for more information Brunswick and Workday Privacy Policies Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors.
For help, please contact our support team at:
email protected or 866-278-6942.
All job offers will come to you via the candidate portal you create when applying through a posted position through https:
///www.
brunswick.
com/careers.
If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at 866-278-6942 or email protected .
#Brunswick Corporation Recommended Skills Adobe Analytics Analytical Attention To Detail Cluster Analysis Communication Coordinating Estimated Salary: $20 to $28 per hour based on qualifications.

Don't Be a Victim of Fraud

  • Electronic Scams
  • Home-based jobs
  • Fake Rentals
  • Bad Buyers
  • Non-Existent Merchandise
  • Secondhand Items
  • More...

Don't Be Fooled

The fraudster will send a check to the victim who has accepted a job. The check can be for multiple reasons such as signing bonus, supplies, etc. The victim will be instructed to deposit the check and use the money for any of these reasons and then instructed to send the remaining funds to the fraudster. The check will bounce and the victim is left responsible.